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Digital Marketing: 5 Things Everyone Needs to Know is an elearning course that explores digital marketing strategies for mobile devices. According to Google, in 2016, more searches were conducted on mobile devices than desktop computers. There’s no avoiding the digital movement. It’s everywhere, with everyone, including your customer. If you have a business, optimizing your website for mobile is a must if you want to maximize revenue. In this course, you’ll learn to claim your business location on local search directories to increase your chances of being found by customers. You’ll also learn how to use social media sites to create affordable ads and track their performance.